Tuesday, October 23, 2012

Dr. Eric Swanson – Dr. Swanson Helps Usher in a New Scientific Approach to Cosmetic Surgery

Choosing to have a cosmetic procedure is a big decision. With so many procedures and claims in the marketplace, how does one decide what to have? Some of the claims seem too good to be true.

The process can be overwhelming, and a little intimidating. Thanks to the efforts of physicians who embrace evidence-based medicine, scientific data is available to assist in making decision. Dr. Eric Swanson is an example of a plastic surgeon who advocates a scientific approach to cosmetic surgery, with a view to separating fact from fiction, and improving results.

Dr. Swanson empathizes with the perspective of the plastic surgery patient. To provide answers for both his patients and himself, he started a number of clinical research studies over a decade ago. The results, published in the major plastic surgery journals, provide new information for plastic surgeons and their patients. Dr. Swanson credits his patients, over a thousand of whom took part in his clinical research.

Dr. Swanson attended medical school and completed his plastic surgery residency training at the University of Toronto, in Canada. He was certified by the Royal College of Surgeons of Canada in 1988. The next year he moved to Kansas City, where he started a practice in plastic and reconstructive surgery. Almost a decade later he opened the first ambulatory surgery center in Kansas City specializing in cosmetic surgery.

In response to the frequent questions posed by his patients, Dr. Swanson published a four-part “Ideal Look” book series. This series is unusual among publications in providing hundreds of photographs and testimonials from actual patients. Dr. Swanson believes that the better patients are informed, including the good and the bad, the more likely it is they will be happy with their results. Dr. Swanson’s studies, which include interviews with over 1000 patients, attest to the high level of satisfaction of his patients, who often report an improvement in their quality of life.

Dr. Swanson’s colleagues praise his attention to detail and insistence on measurements. Dr. Swanson likes to say, “What we measure, we improve.” His patients, who often speak in the most glowing terms, could not be more appreciative of his level of dedication to help them achieve their goals. Dr. Swanson insists on patients being informed of all the options available to them so that they can decide what makes the most sense for them. As a plastic surgeon, he has at his disposal both the nonsurgical and surgical treatments available, depending on the goals of the patient.

1 comment:

  1. Hello Dr. Swanson

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